Step 3 · Make Lemonade

AI Visibility Programme

Where the plan becomes the practice.
Visibility, implemented and sustained.

Why this matters

The Snapshot tells you where you stand. The Roadmap tells you what to do. The Programme is where it actually happens.

AI visibility is not a one-off project. The platforms change. The signals shift. New publications gain authority, others quietly lose it. A plan that worked six months ago may not work today.

The Programme is for brands that have decided visibility isn’t optional, and want a partner who stays in the work long enough to make it stick.

“This is where visibility stops being a project and starts being a position.”

WHAT WE DO

We embed alongside your team, so visibility becomes resilience.

The Programme runs as an ongoing partnership with your in-house marketing, PR or content team. We do not replace them. We give them the AI visibility intelligence, structure and accountability they need to make the work compound.

No handover, no hand-off. We stay in the work until the work works.

The Programme

Implementation,
on retainer.

The Programme runs over an initial six months, with quarterly reviews. It includes structured implementation of the Roadmap, monthly monitoring across AI platforms, content and schema work, editorial and PR alignment, and a clear cadence of reporting your leadership team can trust.

“The Programme is the difference between knowing what to do, and watching your visibility actually move.”

What’s involved

Six workstreams.
One coordinated programme.

Each workstream runs in parallel, with monthly check-ins and a quarterly leadership review. We adapt as the landscape shifts.

01

AI Visibility Monitoring

Monthly tracking of how your brand appears across ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews. Movement reported in plain English.

02

Content & Schema Implementation

Structured-data work, content restructuring, and on-site improvements that make your brand answer-ready for AI retrieval.

03

Editorial & PR Alignment

We brief your PR partners on what AI systems actually cite, so earned coverage compounds into citation authority rather than evaporating after publication.

04

Entity & Authority Building

Wikidata, knowledge graph, named-author signals and the wider entity work that makes AI systems treat your brand as a known, trusted source.

05

Competitor & Category Tracking

We watch the brands you compete with and the publications that shape your category, flagging where the landscape is shifting before it costs you ground.

06

Quarterly Leadership Reviews

A structured review every 90 days, written for your leadership team. What has changed, what has moved, what comes next.

What you receive

A partner in the work.
Not just a plan on the shelf.

You receive monthly visibility reports, quarterly leadership reviews, and continuous access to Sara and Maria across the six-month engagement. Every deliverable is written for senior decision-makers, not technologists.

If the landscape shifts mid-engagement, the Programme shifts with it.

Who this is for

Brands that have decided
visibility isn’t optional.

The Programme is for luxury hospitality and travel brands that have already done the diagnostic and the planning, and now want a structured way to execute over time, with a partner who stays in the work.

Hotel groups and independent properties with active marketing, PR or content teams ready to implement.
Brands that have completed the Snapshot and Roadmap and want a partner to execute the recommendations.
Properties undergoing rebrand, refurbishment, repositioning or ownership change where AI visibility risk is highest.
Leadership teams who want quarterly accountability and a clear view of how their visibility is actually moving.

How it fits together

Step 3 of the visibility stack.

Step 1

AI Visibility Snapshot

A clear picture of where you stand. One-off audit.

See Snapshot →

Step 2

AI Visibility Roadmap

A prioritised action plan. Built from the Snapshot.

See Roadmap →

Step 3 · You are here

AI Visibility Programme

Ongoing implementation. Six months, alongside your team.

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Ready to commit?

Let’s make visibility a position, not a project.

The Programme is a six-month engagement, scoped around your situation, your team and your goals. Pricing on application.